I spearheaded the launch of a multi-channel campaign to promote a luxury listing in downtown Raleigh (224 St Marys Street). This campaign included a series of organic and paid social media posts, an email drip campaign, and a YouTube ad.
CTR: 5.1%
Conversion Rate (lead capture on website: 4.3%Â
Average Open Rate: 53.5%
Average CTR: 3.1%
Total Views: 35k
I ghostwrote and designed a blog, email, and social posts to highlight a few of Sheri Hagerty's favorite things for a Valentine's Day gift guide.
Reach: 1,298*, Interactions: 50*Â
I gathered data and designed an email and social post to highlight statistics from The Sheri Hagerty Group in 2023.
I ghostwrote and designed a blog, email, and social posts that explored the most sought after neighborhoods in Raleigh, North Carolina.
Reach: 501*, Interactions: 12*Â
I designed an email and social post to promote The Sheri Hagerty Group's feature in the Scout Guide Volume 11.
I designed a series of emails and social posts to promote The Sheri Hagerty Group's nomination as Raleigh's Best Team and Agent in 2023. The creative informed the audience how to vote for Sheri and her team, with the campaign's goal being to drive votes.
Reach: 665*, Interactions: 50*
Reach: 394*, Interactions: 11*
I designed an email and a series of social posts to promote Sheri Hagerty's segment on The American Dream TV (ADTV). ADTV is an Emmy-nominated television show centered around lifestyle and real estate. Sheri Hagerty hosts a segment on an ADTV episode every other month.
*Statistics are taken from Instagram and Facebook posts combined